“The inspiration came from the duality between power and innocence that is found in the movie Citizen Kane. I went looking for the most luminous and the most innocent rose I could find. In order to contrast the rose, I used the power and the uplifting properties of incense, particularly two qualities of incense complementing each other. One was more sensual, mysterious even – an absolute – and the other one was uplifting and very energizing – a hyper absolute.

What I had in mind were all these contrasts between red and black, innocence and power, clarity and smoke, radiance and darkness, rose and incense.

In order to bind these two very strong elements, I created a black ink accord. There was something very poetic about writing with black ink the love story between this beautiful rose and this powerful incense."

Bruno Jovanovic, perfumer